Jager — stores, discounts, equipment, garden furniture and more

Jager started its business nearly 40 years ago with the opening of its first shop in Třišće, Rogaška Slatina. From the very beginning, the brand's core values have been high quality customer service, a wide range of affordable products and support for local producers. These principles not only won the trust of customers, but also laid the foundation for large-scale growth.
Today, the chain has become one of the largest retail platforms in the country, with around 50 shops of different formats, which can be found in various parts of Slovenia, from large cities such as Jager Maribor and Jager Celje to small towns including Jager Ptuj, Jager Velenje and Jager Sentjur.
The online direction is also actively developing. The online shop offers a significant part of the available assortment, and payment and delivery conditions are adapted to the needs of customers.
What the retailer offers
Jager stores is a department store with everything you need for home, work, sport and leisure. The retailer skilfully combines products of local manufacturers with well-known European brands, providing affordable prices and convenient service. It's a place where people come in for a light bulb and leave with a picnic set, cat food and a new blanket.
The shop is suitable for both pragmatists and those who like to make spontaneous purchases. So what does the Jager catalogue include?
Technology: from kettles to smartphones
Here you can find everything you need for a modern and comfortable life. From large appliances to the most compact gadgets, the shop offers the latest electronics and a variety of household appliances. The assortment includes modern TVs, acoustic systems, computers with components, as well as smartphones and smart devices that allow you to keep up with the times. For car enthusiasts, batteries and various devices for cars have not been neglected.
A special highlight is the frequent promotions that allow you to buy appliances at attractive prices - be it discounts on last year's models or favourable bundles, such as Jager washing machines together with a dryer.
Building materials and tools: for renovation and creativity
If you're planning to renovate or redecorate, Jager building materials has everything you need: from finishing materials such as paints, wallpaper, tiles and laminate flooring to tools such as drills, screwdrivers and saws, as well as various consumables. The range also includes sanitary ware: mixers, showers, pipes, and for garden lovers the shop offers lawnmowers, hoses and even garden furniture.
For those who appreciate style and cosiness, there are decor elements, lamps, pictures and mirrors, and ready-made kits for small repairs make the process of home improvement as simple and convenient as possible.
And for those for whom construction is a profession, or the rules of the company require it, there is a wide choice of reliable and stylish work clothes and protective footwear.
Goods for home and cosiness
The shop does not forget about creating cosiness in the house. In the home goods section you can find a variety of textiles - from bed linen and plaids to curtains and towels, and crockery, represented by quality pots, pans, cutlery and sets, will help to create a comfortable atmosphere.
Home furniture, be it tables, chairs, chests of drawers or even hammocks, as well as household goods - buckets, basins, ladders and stepladders - allow you to make your home not only stylish but also functional.
Before Christmas, the departments are filled with themed goods such as Christmas trees, garlands, gifts, tree decorations, baking sets, and before Easter - decorations, egg colours, baskets. And all at a bargain price.
Sports and seasonal leisure activities
Jager also takes excellent care of its customers' sporting and active lifestyles. Here you can find a variety of exercise equipment - from treadmills to exercise bikes and dumbbells - as well as a wide range of bikes, whether city, mountain or children's, with the necessary accessories such as locks, pumps and bells.
Touring enthusiasts will appreciate tents, sleeping bags, backpacks and thermoses, and seasonal offers will not leave indifferent neither winter sports lovers - skis, sledges, ice axes and thermal underwear - nor those who prefer summer fun in the form of inflatable pools, balls and camping equipment. And off-season sales with discounts of up to 50% become a pleasant bonus for active buyers.
For the family: from stationery to children's goods
And for families with children, the chain's shops offer stationery, toys, development kits and constructors for schoolchildren and babies, as well as everything needed for childcare - from bottles and nappies to baby cosmetics. Especially favourable offers on school supplies please parents before the beginning of the school year.
You can also buy shoes and clothes for home and every day, and for holidays there are themed outfits, especially for children.
Household chemicals and cosmetics: cleanliness and beauty
The shop has not forgotten about everyday needs in the field of household chemicals and cosmetics. Here you can buy washing powders, dish gels, air fresheners, as well as a wide range of cosmetics - from shampoos and creams to deodorants, including those with organic components. For those who appreciate perfumery delights, the assortment of toilet water, perfume and care kits will please with its variety, and the possibility to buy large-size packs of household chemicals makes purchases especially favourable for the family budget.
Food and drink: from snacking to gastronomy
The range of food and beverages in Jager is narrower than in grocery supermarkets and concentrates on long-life products. There are canned goods, convenience foods and snacks, as well as a wide selection of alcoholic and non-alcoholic drinks. Complementing the shop's gastronomic section are sweets such as chocolates, biscuits and snacks, as well as pet products including food and accessories.
Discounts and exclusive bonuses
The Jager chain of shops in Slovenia offers customers a variety of promotions all year round. You can find seasonal, holiday and regular offers, as well as exclusive conditions for loyalty club members.
Seasonal kaleidoscope of promotions
In winter, Jager offers not only Christmas decorations and everything to celebrate Christmas, but also gift sets of local wines, warm plaids for an evening by the fireplace and equipment for skiing in the Alps. With the arrival of spring, the focus shifts to garden tools and specialised equipment, Jager lawn mowers, seeds and seedlings, Jager garden furniture, as well as Easter baskets and other themed décor. In summer, the shop offers a bargain on Jager air conditioners, as well as tents, inflatable pools and cooler bags for picnics. And in autumn - backpacks, pencil cases and notebooks with cartoon characters and other school supplies. Discounts are usually in the range of 10-20%, and the choice pleases with variety and novelties.
Holidays are an occasion for additional benefits
Shopping malls participate in major events such as Christmas and New Year's Eve, when you can buy everything from designer balloons to truffle kits, champagne, sparklers and much more for the holidays, Valentine's Day with romantic offers, Easter with spring novelties. During these periods, discounts are up to 40% off electronics, decor, groceries and gifts. And Black Friday at Jager is not a day when most of the assortment is available cheaper, sometimes even by half.
Weekly Jager discounts
Every week the Jager flyer is updated with promotions on food, household chemicals and everyday items. There are often ‘buy more - pay less’ promotions, for example, 3 packs of coffee for the price of 2.
In addition, the retailer regularly launches special offers, for example, discounts on organic products, sales of a certain type or brand of appliances and electronics.

Jager Club - access to additional benefits
After signing up, members receive a card and three keyrings so the whole family can save up points and discounts. Membership gives cashback on purchases, access to products with discounts of up to 50%, usually marked with a special markdown, and the accumulation of points that are converted into discounts on future purchases. For example, if you accumulate 1000 points, you can save €10. This is favourable for those who regularly buy groceries, appliances or household goods here.
How not to miss out on discounts?
To make sure you don't miss out on savings, keep an eye on the catalogues. Instead of the traditional general booklet, the chain produces four separate catalogues, each dedicated to a specific category: food, home textiles, workwear and the Jager equipment catalog. They are complemented by thematic flyers - for example, ‘Sauna and massage pool catalogue’ or ‘Christmas gifts’. This approach saves time: if you're looking for a new coffee machine, you won't have to flick through pages of bed linen or tinned food. Promotions in catalogues are valid from a week to several months, which allows you to plan your purchases without rushing.
And every four months, a special flyer is published for club members, featuring products available for points and other exclusive promotions.
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